CONCEPTUAL x BRANDING AND IDENTITY
The Urban.Space.Exploration (U.S.E.) Kit is a social innovation kit that examines urban life through a unique lens. Focusing on the strange within the familiar, the kit and it’s four objects encourages the user to experience typical social situations through the eyes of an alien explorer. From headphone etiquette to giving a handshake, the kit uses scientific and astronautical aesthetic themes to equip every explorer with the right tools of discovery and survival.